After every use

Give the shell, lid, handle and liner a quick wash with warm soapy water and a soft cloth. Rinse well, then leave the lid open until it's fully dry before you pack it away.

Skip the harsh stuff

No bleach, no scouring pads, no dishwasher. The PP plastic handles regular soap fine, but strong chemicals and abrasive scrubbing will dull it faster than normal wear ever would.

Don't ignore the seal

Sand, dirt and food residue tend to collect in the silicone seal, and that's usually the first thing to go on any cooler. Wipe it down each time you clean, and make sure it's dry before you shut the lid for storage.

Go easy on it

The EPS foam inside does the heavy lifting on keeping ice cold, but it doesn't love being sat on, dropped, or used as a step stool. Treat it as a cooler, not furniture, and it'll keep performing the way it should.

Storing it

Somewhere cool and dry, lid cracked open, out of the sun. Sealing it up wet is the fastest way to end up with a musty smell next time you open it.

Day to day

Lift it by the handle, not the lid. Keep it off rough concrete or gravel where you can — it's built to handle the outdoors, sun included.